PG’s worst drop since 1999 was 54%
Procter & Gamble (PG) fell 54% from Jan 2000 to Mar 2000. It took 4.3 years from that peak to close at a new high, in May 2004. Over the same years the S&P 500 fell as much as 55%.
That drop is milder than most. It ranks 837th of the 986 stocks PortfolioAutopsy tracks, counted from the deepest.
Drawdown from the last high, 1999 to now
How PG held up in each crash
| Crash | Years | PG | S&P 500 |
|---|---|---|---|
| Dot-com bust | 2000–02 | −54.2% | −47.5% |
| Financial crisis | 2007–09 | −39.0% | −55.2% |
| COVID crash | 2020 | −23.2% | −33.7% |
| 2022 rate shock | 2022 | −23.8% | −24.5% |
Each number is the deepest fall from a high inside that window, using daily prices with dividends reinvested.
See how PG behaves inside your whole mix, with the worst 12 months, loss odds and crash replays. Free, no signup, and the math runs in your browser.
Open PG in PortfolioAutopsyCheck my whole portfolioQuestions
What was PG’s maximum drawdown?
PG’s deepest fall since 1999 was 54.2%, from its high on January 11, 2000 to its low on March 10, 2000. The figure uses daily prices with dividends reinvested.
How long did PG take to recover?
4.3 years. PG first closed above its Jan 2000 high again on May 6, 2004.
Was PG riskier than the S&P 500?
Over the same years, PG’s worst drop was 54.2% against 55.2% for the S&P 500 (SPY), and its worst 12 months were −44.6% against −47.4%.
Compare with
Daily adjusted closes from Yahoo Finance, January 5, 1999 through October 13, 2026, dividends reinvested. Historical facts, not a forecast and not investment advice.